Antic & Tonic

THE STORY

PACHA SUR SEPT A HUIT !

CHAPTER 1

BEHIND THE BRAND, PACHA’S EYE

In the beginning

The story starts with Pacha, A&T’s founder and designer, raised between Paris and Venice by an extravagant father who had a strong passion for jewelry. Pacha developed a penchant for rare, fun objects and jewellery

After six years immersed in Art History, exploring flea markets, and delving into countless books, Pacha gave life to Antic & Tonic, a brand specializing in antique and vintage jewellery. After two years of online sales, and countless pop-ups, she established a first corner at Printemps Haussmann.

Why this business?

« I did not start this project with a clear business plan, Antic & Tonic was established from a passion that has always been withing me. Without this passion I would fundamentally be someone else »

Pacha

Chapter 2

A VINTAGE SELECTION

Unique Vintage Finds

Pacha embarks regularly on journeys in France and beyond to enrich the vintage selections with diverse styles, creating a pop-inspired realm reminiscent of a contemporary cabinet of curiosities. 

Pacha offers its taste, expertise, and style to create a selection of vintage pieces that is both sharp and eclectic, ranging from 1850 to the 2000s

What do they have in common? 

A strong, glamorous, and unique spirit.

Your relation to vintage?

"Vintage is about style, of course, but it’s also emotional, it anchors you into a story. It’s a very specific feeling, a way to link yourself with other eras and stories."

Pacha

CHAPTER 3

THE COLLECTION

"Basic bling is over, time for statement pieces"

Welcome to Venezia

The first collection is called "Ticket to Venice", the beloved city of the creator and the brand. Regardless of whether you know the water city, the shapes of the jewels are evocative, and each person can reclaim them because the unique story of each piece is yet to be written with you.

A simple idea: all the jewels have been designed to create stacks and reinvent your gestures with original, highly glamorous, inspiring, and durable pieces. 

Why Venice?

“For the start of the collection, I wanted to create intimacy, Venise is my secret garden but also my greatest source of peace and inspiration. It was only natural and familiar to explore this road, and in some way to present myself.”

Pacha